Curriculum Structure
You are required to take, in two years, 20 - 21 subjects in total, comprising 5 – 6 General Education Subjects and 15 Discipline-specific Subjects.
General Education Subjects
3 Compulsory Subjects
- Academic English (Business) I OR English for Academic Studies (Business) I
- Academic English (Business) II OR English for Academic Studies (Business) II
- Chinese Communication for College Students (Cantonese Version) C OR Chinese Communication for College Students (Putonghua Version) C OR Elementary Chinese E & C ~
2 - 3 Elective Subjects *# (from the following cluster areas)
- Community, Organisation and Globalisation
- History, Cultures and World Views
- Human Nature, Relations and Development
- Language and Communication
- Science, Technology and Environment
For the full list of more than 15 General Education subjects, please click here.
Discipline-specific Subjects
12 Compulsory Subjects
- Convention and Exhibition Operations
- Corporate Event Operations
- Event Sales and Marketing
- Financial Accounting
- Information Technology for Business
- Introduction to Economics
- Introduction to Marketing
- Managing Organisations
- Mathematics and Statistics for College Students
- Special Events Planning
- The Events Industry
- Venue Operations
3 Elective Subjects # (from the following subjects)
- Advertising and Promotion
- Business Law
- Business Marketing
- Business Putonghua C
- Consumer Behaviour
- Cost Accounting
- Food Service Operations
- Fundamentals of Human Resources Management
- Hotel Operations
- Introduction to International Business
- Introduction to Tourism
- Marketing in China
- Negotiation Skills
- Service Management in Hospitality and Tourism Industry
- Workplace Practicum E & C
Intended Learning Outcomes
Upon successful completion of this programme, graduates will be able to achieve its intended learning outcomes. For details, please click here.