Higher Diploma

Programme Code:	8C121-EM (Programme of PolyU West Kowloon Campus 理大西九龍校園課程)
Programme Leader:
Assistant Programme Leader:

What is this programme about?

• Why this programme?Articulation rate nearly 81% in 2020
  Meets the needs of the promising industries convention and exhibition industries...

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  • Articulation rate nearly 81% in 2020
  • Meets the needs of the promising convention and exhibition industries in the Chinese mainland, Hong Kong and Macau
  • Year-round internship opportunities supported by industries
  • Vocation-focused programme content
  • Agreement with Adecco Personnel Limited, a Fortune 500 Company, for internships in Hong Kong

  This programme aims to equip you with the professional attitude and the real-life knowledge and skills for embarking on careers related to exhibitions, conventions and conferences, and culture. Upon graduation, you will be competent to plan, promote, execute and monitor different exhibition events.

  HKCC Associate Degree/ Higher Diploma programmes are listed on the Qualifications Register (QR) of The Government of the Hong Kong Special Administrative Region (HKSAR); the qualification is recognised under the Qualifications Framework (QF) and is commensurate with Level 4 of the Generic Level Descriptors. For details of the QR and QF, please click here.
  
  This programme has 5 or more subjects included in the list of reimbursable courses under the Continuing Education Fund. For details, please click here.
• Graduate Sharing
  

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• What will I learn?Curriculum Structure
  You are required to take, in two years, 20 - 21 subjects in total, ...

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  Curriculum Structure

  You are required to take, in two years, 20 - 21 subjects in total, comprising 5 – 6 General Education Subjects and 15 Discipline-specific Subjects.

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  General Education Subjects

  3 Compulsory Subjects

  • Academic English (Business) I OR English for Academic Studies (Business) I
  • Academic English (Business) II OR English for Academic Studies (Business) II
  • Chinese Communication for College Students (Cantonese Version) ^C OR Chinese Communication for College Students (Putonghua Version) ^C OR Elementary Chinese ^{E & C ~}

  ^~Students who are non-Chinese speakers, or whose Chinese standards are at junior secondary level or below are required to take this subject.

  2 - 3 Elective Subjects ^*# (from the following cluster areas)

  • Community, Organisation and Globalisation
  • History, Cultures and World Views
  • Human Nature, Relations and Development
  • Language and Communication
  • Science, Technology and Environment

  ^*Students with Level 3 or above in any one HKDSE subject (other than English) only need to take two General Education elective subjects.

  For the full list of more than 15 General Education subjects, please click here.

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  Discipline-specific Subjects

  12 Compulsory Subjects

  • Convention and Exhibition Operations
  • Corporate Event Operations
  • Event Sales and Marketing
  • Financial Accounting
  • Information Technology for Business
  • Introduction to Economics
  • Introduction to Marketing
  • Managing Organisations
  • Mathematics and Statistics for College Students
  • Special Events Planning
  • The Events Industry
  • Venue Operations

  3 Elective Subjects ^# (from the following subjects)

  • Advertising and Promotion
  • Business Law
  • Business Marketing
  • Business Putonghua ^C
  • Consumer Behaviour
  • Cost Accounting
  • Food Service Operations
  • Fundamentals of Human Resources Management
  • Hotel Operations
  • Introduction to International Business
  • Introduction to Tourism
  • Marketing in China
  • Negotiation Skills
  • Service Management in Hospitality and Tourism Industry
  • Workplace Practicum ^{E & C}

  ^#Offering of individual elective subjects is subject to resources and quota availability.
  
  Medium of Instruction: Most subjects are taught in English, although due to their nature and objectives, some subjects are taught in Chinese. Language subjects are taught in the language in question.
  
  E & C English and Chinese
  C        Chinese

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  Intended Learning Outcomes

  Upon successful completion of this programme, graduates will be able to achieve its intended learning outcomes. For details, please click here.

• Where will I go after HKCC?Articulation Track Record of Graduates
  More than 50 local bachelor's degree programmes ...

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  Articulation Track Record of Graduates

  More than 50 local bachelor's degree programmes have admitted graduates from HKCC's Higher Diploma Scheme in Business. For the articulation track record of graduates, please click here.

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  Career Prospects

  • Convention and Exhibition
  • Corporate Events
  • Exhibition Planning
  • Hotels

  Among the employed graduates of this programme in 2020, 75% found a job within 3 months after graduation.

  Source: HKCC Graduate Survey 2020 (figures as of 5 October 2020)

• Admission Score

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  Admission Score for this programme (2021/22 Cohort):

  13.75 (Mean); 20 (Highest)

  Click here to view admission score (2021/22 Cohort) for all programmes.