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Awards Presentation Ceremony of HKCC International Business Case Awards
2018-02-28
The awards presentation ceremony of the HKCC International Business Case Awards 2017/18 was held on 28 February 2018 at PolyU West Kowloon Campus. This year, participants took a 5-day trip to Taiwan with the theme of “Examine the Challenges for Eslite Bookstore in the Digital Age”.

This competition, co-organised by the Hong Kong Institute of Marketing, aimed to provide students with practical research experience, business case reporting skills, real business exposure, and updated business knowledge through seminars and self-learning.

The winning teams of Gold, Silver, Bronze and Merit Awards were granted a certificate and a cash prize.